Blockhaus

A bold, Gen Z-friendly e-commerce site with scroll-based interactions, built with Framer and backed by sharp copy.

(YEAR)

2025

(TIMELINE)

4 Months

(SERVICES)

Copywriting

Website

Branding

Challenges.

Challenges.

Blockhaus wanted to attract Gen Z shoppers — but their original website was plain, generic, and lacked a clear voice. They needed something with personality, speed, and strong interaction — all without overwhelming the buying experience. Their biggest challenge was blending fun with function.

Solutions.

Solutions.

We led the project with copy: playful headlines, sharp CTAs, and confident microcopy. Then we designed a custom Framer site with scroll-triggered content, hover reveals, and bold, modular sections. Every interaction was crafted to match Gen Z behavior: swipe, scroll, and decide fast.

Results.

Results.

The new site gave Blockhaus a unique voice and visual rhythm that connected instantly with their audience.

2.4x

Higher conversion rate

3

Design showcases

20%

More users

Working with Nakula felt personal.The process was smooth, the design was stunning, and everything had meaning.

Dianna Sulastri

Founder at Mandala

person hand in a dramatic lighting

LETS WORK TOGETHER

Have a project in mind? Wed love to hear about it. Lets create something great together!

person hand in a dramatic lighting

LETS WORK TOGETHER

Have a project in mind? Wed love to hear about it. Lets create something great together!

person hand in a dramatic lighting

LETS WORK TOGETHER

Have a project in mind? Wed love to hear about it. Lets create something great together!