Design Strategy
How Fixing Your Website’s UX Can Increase Conversion
Struggling with website copy? Here’s a simple way to write clear content that fits your Framer template layout.
Sri Iyem
Feb 4, 2025
Introduction
Great design only works if the words match. If your copy is too long, too vague, or too messy, it won’t fit — even in the best template. Let’s fix that.
1. Start with a Clear Headline
Your hero section should say what you do in one line. Skip the buzzwords. Be clear, bold, and honest.
2. Match the Layout
Look at how much space the template gives you. Use short lines, bullet points, and section headers. Keep your copy scannable.
3. Use One CTA Per Section
Don’t overload the page with options. Give people one action to take at a time — click, scroll, or book.
4. Show Benefits, Not Just Features
Talk about how your offer helps people. What changes after they work with you or buy your product?
Final Thought
The best website copy is clear, short, and matched to the design. Let the layout guide your message, and your words will feel just right.
